Ciputra MSIG Eye Clinic
Sharper Vision, Stronger Presence
A strategic rebrand and integrated campaign that elevated Ciputra MSIG Eye Clinic's market positioning — from awareness to patient trust, driving measurable growth across all touchpoints.
3x
Patient Inquiries
85%
Brand Awareness
150+
Media Placements
2.5x
Social Engagement
The Challenge
Ciputra MSIG Eye Clinic needed to differentiate itself in a competitive healthcare market. Brand awareness was low, patient trust was fragmented, and digital presence didn't reflect the quality of their medical services.
Our Solution
We developed a comprehensive rebranding strategy combining PR outreach, digital marketing, and community engagement — building a trusted brand narrative that connected with patients on an emotional level while communicating clinical excellence.
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